Product Management COURSE

Growth Product Manager Course for Interview Preparation

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Develop a comprehensive strategy to ace Growth Product Manager interviews at FAANG+ companies. Designed and taught by FAANG+ instructors, this course covers essential concepts from an interview perspective, equipping you with the expertise and skills needed to secure high-paying Growth Product Management roles.

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Why choose this course?

Program designed by FAANG+ leads

Covering data structures, algorithms, interview-relevant topics, and career coaching

Individualized teaching and 1:1 help

Technical coaching, homework assistance, solutions discussion, and individual sessions

Mock interviews with Silicon Valley engineers

Live interview practice in real-life simulated environments with FAANG and top-tier interviewers

Personalized feedback

Constructive, structured, and actionable insights for improved interview performance

Career skills development

Resume building, LinkedIn profile optimization, personal branding, and live behavioral workshops

50% Money-Back Guarantee*

If you do well in our course but still don't land a domain-relevant job within the post-program support period, we'll refund 50% of the tuition you paid for the course.*

Meet your instructors

Our highly experienced instructors are active hiring managers and employees at FAANG+ companies and know exactly what it takes to ace tech and managerial interviews.

A typical week at Interview Kickstart

This is how we make your interview prep structured and organized. Our learners spend 10-12 hours each week on this course.

Thu

Get foundational content
Get high-quality videos and course material for next week’s topic
Consists of introduction to fundamentals, interview-relevant topics, and case studies
Assignment review session
Solve questions and case studies based on the assignment shared with you
Discuss your solutions with Tier-1 instructors, get feedback from them and your peers, and learn alternate solutions

Sun

Attend online live sessions
Attend 4-hour sessions covering interview applications of Growth Product Management concepts
Each class has mini mock interviews with live feedback from a Tier-1 Growth PM instructor
Get pro tips and develop strategies to solve challenging interview problems
Learn about the hiring process and interview experiences at FAANG+ companies from the instructors

Mon-Wed

Practice problems & case studies
Practice the concepts taught in live sessions to solve assignment questions
In class, discuss case studies' solutions, FAANG+ interview questions, and practice answering frameworks
Live doubt-solving with FAANG+ Growth PM instructors

Every day

1:1 access to instructors
Personalized coaching from FAANG+ Growth PM instructors
Individualized and detailed attention to your questions
Solution walkthroughs
Understand different types of Growth PM roles
Receive guidance on transitioning into a Growth PM role

Growth Product Management Course details and curriculum

Growth frameworks

1

Core responsibilities and skills of a Growth PM.

2

Business Strategies Frameworks: Ansoff Matrix, Porter’s 5 Forces, BCG Growth-Share Matrix.

3

Product Strategy Frameworks: PLG, Growth Loops, AARRR, HEART.

4

Analyze growth funnels and leverage data-driven insights.

User Acquisition and Activation

1

Understanding acquisition vs. activation differences.

2

Building strategies for the user lifecycle funnel.

3

Identifying target audiences and personas.

4

Optimizing acquisition channels and tactics.

5

Measuring activation success with key metrics.

User Retention and Engagement

1

Understanding engagement vs. retention differences.

2

Key engagement and retention metrics (DAU, MAU, Churn, NPS).

3

Strategies to enhance retention through UX and CLM.

4

Leveraging personalization and gamification for engagement.

5

Analyzing customer journey and cohort behavior for insights.

Revenue generation & Monetization Strategies

1

Understanding revenue, pricing, and monetization models.

2

Key revenue models: transaction, subscription, ads-based, and hybrid.

3

Pricing strategies: value-based, cost-based, competitive, dynamic.

4

Monetization strategies: freemium, marketplace, licensing, and partnerships.

5

Evaluating profitability through key monetization metrics.

Growth Metrics, Analytics, Experimentation

1

Understanding key growth metrics and KPIs.

2

Leveraging data-driven insights for strategic decision-making.

3

Analyzing user behavior using cohort and funnel analysis.

4

Designing and implementing A/B tests for product optimization.

5

Utilizing North Star metrics to guide sustainable growth.

Product Market Fit

1

Understanding and progressing through PMF levels.

2

Conducting unbiased customer discovery interviews.

3

Key focus areas: Demand, Efficiency, and Scale.

4

Measuring PMF using the Sean Ellis Test.

5

Knowing when and how to pivot effectively.

Product Sense

1

Understanding UX principles and their impact on product experience.

2

Product lifecycle management and strategic decision-making.

3

Identifying and addressing customer pain points.

4

Market segmentation and targeting strategies.

5

Evaluating trade-offs and prioritization frameworks in product design.

Product Execution & Strategy

1

Quickly estimate market size and analyze competitors to spot new opportunities.

2

Create long-term plans, use resources wisely, and launch products effectively.

3

Set clear priorities, make data-driven decisions, and track product milestones.

4

Apply Scrum basics and tools like the Stacey matrix for flexible, iterative development.

5

Follow AI regulations, maintain ethical standards, and build strong marketing and sales plans for impactful product launches.

Behavioural

1

Icebreakers - tell me about yourself etc

2

Leadership & drive

3

Teamwork & communication

4

Conflict Resolution

5

Decision Making

6

Culture fit

7

Handling Feedback

Develop Your Skills With a Growth Product Manager Course

Do you want to progress your career as a growth product manager? Then you have come to the right place. Welcome to Interview Kickstart. With our growth product manager course, you will learn everything that you need to know to land your dream role. From developing your skills to nailing your interview, we are there every step of the way. Read More

Our comprehensive course gives you the tools that you need to establish your career in growth product management. No matter whether you are an existing product manager looking for the next milestone in your career or you are an ex-growth product manager wanting to get back in the game, our course is perfect.

Expert Trainers, In-Depth Training and Quality Interview Prep for Growth Product Managers

In as little as 10 to 12 hours per week, you will learn everything you need to know to progress your career in growth product management, making our courses accessible for all. So no matter whether you are working at a full time job alongside or dedicating more time to your training, you can obtain your certification. When you enroll with Interview Kickstart, you are benefiting from:

Expert instructors

The best instructors are those who have been in your shoes – and that’s exactly what you get here at Interview Kickstart. Our growth product manager course is designed and taught by active hiring managers and employees at FAANG and other tier-1 companies, so you can rest assured that the skills you learn are both accurate and relevant in today’s market.

In-depth training

When we say we teach you everything you need to know in our course, we mean it. From growth metrics and analytics to engagement and retention, monetization strategies to use acquisition and activation, you’ll learn it all in your 16-week course. Our aim is to give you the tools you need to walk straight into a growth product manager role after completing your course.

Interview prep

Learning the skills you need to progress your career into growth product management will only get you so far. It’s how you translate these at interview that will make you stand out and land the role. And rest assured that when it comes to interview prep, we have you covered. Our experts also provide specific career coaching, covering interview strategy, salary negotiation support and more.

Are You Ready to Kickstart Your Career?

Combining both self-learning and live sessions, our course is perfect if you are looking to hit the next milestone in your career as a growth product manager. Learn new skills with the help of our expert instructors and then practice those within a controlled environment. With our one-on-one assistance and personalized feedback, you can hone your skills with ease and land your dream role within a FAANG or other tier-1 company.

Want more information about our course and pricing? Get started today by enrolling on our free webinar. We look forward to hearing from you soon.

Also, check out our AI course for product managers or the technical product manager course if that piques your interest. Read Less

Practice and track progress on UpLevel

This is how we make your interview prep structured and organized. Our learners spend 10-12 hours each week on this course.
Mock interviews suite
On-demand timed tests
In-browser online judge
10,000 interview questions
100,000 hours of video explanations
Class schedules & activity alerts
Real-time progress update
11 programming languages

Get up to 15 mock interviews with top-tier hiring managers

What makes our mock Interviews the best:

Hiring managers from Tier-1 companies like Google & Apple

Interview with the best. No one will prepare you better!

Domain-specific interviews

Practice for your target domain - Machine Learning

Detailed personalized feedback

Identify and work on your improvement areas

Transparent, non-anonymous interviews

Get the most realistic experience possible

1. Flexible schedule

Pick timings convenient to you

4. Technical and behavioral interviews

Uplevel your technical and behavioral interview skills

2. Remote interview experience

Mirrors the current format of remote interviews

5. Level-specific interviews

Because an L4 at Google can be quite different from an E7 at Meta

3. Feedback documentation

All the feedback you’ve ever wanted, recorded and documented

6. Interviewer of your choice

Choose based on domain

Career impact

Our engineers land high-paying and rewarding offers from the biggest tech companies, including Meta, Google, Microsoft, Apple, Amazon, Tesla, and Netflix.

How to enroll for the Growth Product Manager Interview Course?

Learn more about Interview Kickstart and the Growth Product Manager Interview Course by joining the free webinar hosted by Ryan Valles, co-founder of Interview Kickstart. You can also talk to our program advisors to get additional program-related details.
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Prepare for the toughest interviews with FAANG+ mentorship

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Interview Strategy and Success

Interview Questions

Career Path

Salary and Levels at FAANG

Frequently Asked Questions

Growth Product Management Interview Process
Growth Product Manager interviews typically focus on assessing your understanding of growth strategies, user acquisition, engagement and retention techniques, and leadership abilities. The interview process usually involves the following phases:
  • Initial recruiter screen: A few basic behavioral questions and questions that cover basic expectations from the role.
  • Growth PM interview rounds: These include questions on product sense, execution, and strategy, specifically focusing on growth metrics, user engagement, and monetization.
  • Behavioral interviews: Evaluating your leadership skills, problem-solving abilities, and how you handle real-world growth challenges.

What to Expect at Growth Product Manager Interviews

1

The Initial Recruiter Screen
This is an informal telephonic round where recruiters try and understand your professional background and interest in the role. You’re asked basic questions about your experience, career goals, and motivation for applying.
After going through this round, you should receive a follow-up email from the recruiter that will include an online technical assessment.

2

The Growth PM Interview Rounds
These rounds focus on your knowledge and application of growth strategies. You can expect questions on:

Growth Metrics: How you measure and analyze growth metrics.
User Acquisition: Strategies for acquiring new users and onboarding them.
Engagement and Retention: Techniques to keep users engaged and reduce churn.
Monetization: Methods to optimize revenue and implement effective pricing models.
Product Sense: Evaluating product/feature design from a growth perspective.
Execution: Planning and prioritizing growth initiatives.

3

The Behavioral Interviews
These rounds assess your leadership and problem-solving skills. You may be asked about:

Leadership: Examples of how you have led teams to achieve growth targets.
Challenges: How you have dealt with growth-related challenges and setbacks.
Conflict Resolution: Instances where you resolved conflicts within your team or organization.

Growth Product Manager Interview Questions

Growth Product Manager interview questions are typically around four main categories:
  • Growth Metrics and Analytics
  • User Acquisition and Activation
  • Engagement and Retention
  • Monetization Strategies
  • Leadership and Behavioral Skills
To better understand the type of questions asked, let’s look at some Growth Product Manager interview questions in each of these categories.

1

Growth Metrics and Analytics
How would you measure the success of a new feature rollout at Facebook? What key growth metrics would you focus on and why?
Imagine that Amazon’s Prime membership growth is slowing down. How would you analyze this trend and what data points would you prioritize?
At Netflix, how would you evaluate the success of a new feature like “Downloads for You”? What metrics would you use to determine its impact on user engagement and retention?
Imagine that Facebook is launching a new community feature to boost engagement. How would you set up an A/B test to measure its effectiveness?

2

User Acquisition and Activation
What techniques would you use to boost engagement for Instagram’s IGTV? How would you measure the success of these techniques?
Imagine you are working at LinkedIn, and you notice a decline in user engagement with LinkedIn Learning. What steps would you take to address this issue?
What strategies would you implement at YouTube to increase user retention for premium subscribers?
How would you address high churn rates for Apple Music subscribers? What actions would you take to improve retention?

3

Engagement and Retention
How would you develop a pricing strategy for a new subscription tier on YouTube Premium?
At Apple, how would you optimize revenue for the App Store without negatively impacting user experience?
How would you propose a new monetization strategy for a free feature on LinkedIn to convert it into a paid feature?
What methods would you use to balance growth and profitability for a new Amazon service?

4

Monetization Strategies
How would you develop a pricing strategy for a new subscription tier on YouTube Premium?
At Apple, how would you optimize revenue for the App Store without negatively impacting user experience?
How would you propose a new monetization strategy for a free feature on LinkedIn to convert it into a paid feature?
What methods would you use to balance growth and profitability for a new Amazon service?

5

Leadership and Behavioral Skills
Describe a time when you had to lead a cross-functional team to implement a growth strategy at Amazon. How did you ensure alignment and successful execution?
Can you give an example of how you influenced stakeholders to support a growth initiative at Google that initially met with resistance?
How do you prioritize tasks and manage time when working on multiple growth initiatives at a fast-paced company like Facebook?
Provide an example of a challenging project you led at a tech company and how you managed the team to achieve the goals.
Want to know what type of Product Management interview questions appear at FAANG+ companies? Check these Google Product Manager Interview Questions for more.

Growth Product Management Career Path

Growth Product Managers are responsible for various stages of product development throughout the product life cycle, specifically focusing on user growth, engagement, and monetization strategies. This means they have to plan and allocate resources, offer insights on growth opportunities, manage risks, coordinate with cross-functional teams, work on product/feature feedback, align with stakeholder requirements, and more.
To land Growth Product Manager roles at top companies, you must possess strong leadership, planning, execution, and estimation skills. GPMs must be well-versed in growth metrics, data analytics, user acquisition strategies, engagement and retention techniques, and monetization models.

1

Product Manager's Roles and Responsibilities
The typical Growth Product Manager job description will include:
Developing and managing growth strategies for acquiring and retaining users.
Working with marketing, engineering, and design teams to build and optimize user growth initiatives.
Helping define the growth strategy and roadmap.
Designing systems to track growth metrics and impact.
Articulating the technology, requirements, goals, and milestones of growth projects.
Identifying dependencies and developing risk-mitigation strategies for growth projects.
Budgeting, creating reports, and offering updates to stakeholders on growth performance.
Establishing shared goals with product teams across the company to align on growth objectives.

2

Qualifications and Skills Required to Become a Growth Product Manager
To meet the responsibilities in a typical Growth Product Management job description, you must possess certain qualifications and skills. Let’s look at the qualifications and skills required to land Growth Product Manager roles at FAANG+ companies:
A Bachelor’s degree in Business, Marketing, Computer Science, or a related field.
MS/BS degree in Business, Marketing, Computer Science, Engineering, or equivalent preferred.
5-10 years of experience in the industry with at least 3+ years of experience in Growth Product Management or as an Associate Growth Product Manager.
Agile or Six Sigma certification (preferred).
Ability to develop product and marketing strategies and effectively communicate recommendations to executive management.
Proficiency in data analytics tools and techniques to measure and analyze growth metrics.
Solid technical background with an understanding of and/or hands-on experience in web technologies.
Skilled at working effectively with cross-functional teams in a matrix organization.

3

Career Roadmap for a Growth Product Manager
The typical career progression for a Growth Product Manager role looks like this:
Associate Growth Product Manager -> Growth Product Manager -> Senior Growth Product Manager -> Director of Growth -> VP of Growth -> Chief Growth Officer
Design, prototype, implement, test, and troubleshoot backend workflows according to market requirements and product specifications
Want to know what Product Managers at FAANG+ companies do? Find out their jobs and responsibilities here: 

Product Manager’s Salary and Levels at FAANG+ Companies

The average Product Manager base salary in the US is $118,154 per year. The average additional cash compensation for Product Managers in the US is $14,944. The average Product Manager salary in the US is $133,098 per year. 
Meta Product Manager Salary
The typical Meta Product Manager salary is $182,761 per year
Product Manager salaries at Meta can range from $172,701 – $241,899 per year
Product Manager salary at Meta
Average compensation by level
Level name
Total
Base
Stock (/yr)
Bonus
L3
US$164K
US$119K
US$34K
US$13K
L4
US$257K
US$166K
US$70K
US$30K
L5
US$339K
US$196K
US$112K
US$33K
L6
US$500K
US$224K
US$225K
US$50K
L7
US$780K
US$259K
US$484K
US$71K
Product Manager salary at Amazon
The average Amazon Product Manager salary is $148,688 annually, including a base salary of $114,494 with a $34,194 bonus. This total compensation is $32,695 more than the US average for a Product Manager.
Product Manager salaries at Amazon can range from $57,500 – $205,000 with equity ranging from 0-100K+.
Amazon Product Manager Salary
Average compensation by level
Level name
Total
Base
Stock (/yr)
Bonus
L5
US$171K
US$126K
US$35K
US$12K
L6
US$245K
US$150K
US$79K
US$24K
L7
US$383K
US$169K
US$196K
US$29K
L8
US$637K
US$187K
US$450K
0
Apple Product Manager Salary
The average Apple Product Manager salary is $167,600 annually, including a base salary of $144,000 with a $23,600 bonus. This total compensation is $51,607 more than the US average for a Product Manager.
Product Manager salaries at Apple can range from $118,000 – $210,000, with equity ranging from 10-100K+.
Product Manager salary at Apple
Average compensation by level
Level name
Total
Base
Stock (/yr)
Bonus
ICT3
US$215K
US$144K
US$56K
US$16K
ICT4
US$286K
US$171K
US$93K
US$23K
ICT5
US$384K
US$228K
US$141K
US$34K
Netflix Product Manager Salary
The average Netflix Product Manager earns an estimated $146,916 annually, including an estimated base salary of $126,973 with a $19,943 bonus. Netflix’s Product Manager compensation is $30,923 more than the US average for a Product Manager.
Product Manager salaries at Netflix can range from $85,555 – $255,000
Product Manager salary at Netflix
Average compensation by level
Level name
Total
Base
Stock (/yr)
Bonus
Product Manager
US$500K
US$500K
US$0
0
Google Product Manager Salary
The average Google Product Manager salary is $198,742 per year, including a base salary of $158,757 plus a bonus of $39,985. This total compensation is $82,749 higher than the national average for a Product Manager.
Product Manager salaries at Google can range from $118,000 to $505,555, with equity ranging from 0-100K+.
Product Manager salary at Google
Average compensation by level
Level name
Total
Base
Stock (/yr)
Bonus
APM 1
US$500K
US$127K
US$25K
US$18K
APM 2
US$237K
US$150K
US$62K
US$24K
PM 1 (L4)
US$333K
US$177K
US$126K
US$30K
PM 2 (L5)
US$455K
US$210K
US$198K
US$47K
Senior PM (L6)
US$605K
US$255K
US$274K
US$76K
Group PM (L7)
US$1.09M
US$304K
US$664K
US$117K
Salary Details of Product Managers at Other Tier-1 Companies
Knowing the Product Manager’s salary details for other Tier-1 companies can help you evaluate your options better. We’ve curated the salaries associated with each of these companies at different levels:
Product Manager salary at Tier-1 Companies
Average compensation by level
Companies
L3
L4
L5
L6
Microsoft
$173K
$174K
$193K
$274K
Uber
NA
NA
$312K
NA
Twitter
NA
NA
NA
$298K
LinkedIn
NA
$215K
NA
NA
Average
$154K
$212.6K
$282.6K
$308.75K
You can learn more about more related topics on our companies page.

FAQs on Product Management Interview Course

The course duration is 12 weeks of intensive, specialized training.
Yes, the course includes up to 15 mock interviews with hiring managers from top-tier companies like Google, Amazon, and Facebook.
The course covers key areas such as Growth Metrics and Analytics, User Acquisition and Activation, Engagement and Retention, Monetization Strategies, Leadership, and Behavioral Skills. Additionally, it includes personalized coaching, hands-on projects, and case studies.
The 6-month support period includes access to 15 mock interviews, the opportunity to take or retake classes/tests, 1:1 technical and career coaching, and interview strategy and salary negotiation support.
This course is best suited for current or aspiring Growth Product Managers, Product Managers looking to transition into growth roles, and professionals in related fields aiming to enhance their skills in user growth, engagement, and monetization strategies.

How to enroll for the Growth Product Manager Interview Course?

Learn more about Interview Kickstart and the Growth Product Manager Interview Course by joining the free webinar hosted by Ryan Valles, co-founder of Interview Kickstart. You can also talk to our program advisors to get additional program-related details.
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